United Colors of Benetton

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United Colors of Benetton Sustainability Actions

Uses some lower-impact materials

Benetton says 20% of the items in its collections are made from organic or recycled materials, and that these materials come from certified supply chains. It also lists examples such as organic or recycled cotton, recycled polyester, recycled nylon, and recycled wool. This shows the brand is changing part of its material mix, but it does not say that most of its products use these lower-impact inputs.

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Audits suppliers on conduct

The brand says it is a member of Cascale, a group focused on improving sustainability in apparel and footwear, and that it audits suppliers on both environmental issues and workers’ rights. It also says its supplier code of conduct follows social, ethical, and environmental principles. This points to some oversight of the supply chain, although the public material does not give full audit results or show how often problems are found and fixed.

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Works on climate targets

Benetton says it has started a path to cut greenhouse gas emissions by 2030, following the Science Based Target initiative (a science-based climate target framework). Commons Earth says the company has SBTi-approved medium-term emissions targets and has measured and third-party verified its emissions. It also reports an estimated total of 583,650 t CO2e in 2023. The brand does not clearly show full progress updates in the material provided.

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Uses packaging changes

Benetton says its shopper bags use FSC paper (paper from responsibly managed forests) and biodegradable bags. Commons Earth also says the brand has made some efforts to reduce plastic in packaging, including FSC-certified material and biodegradable polybags. This suggests packaging is part of its sustainability work, but the available material does not show how much packaging has changed across the full business.

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Promotes longer product life

The brand says it designs clothes to last for many years and offers a Wear. Care. Repair. guide to help people make garments last longer. Commons Earth also says Benetton gives detailed care instructions and repair advice, but does not offer a warranty or a take-back program. That means the brand is trying to support longer use, but it has not fully built a circular system for returns or reuse.

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Uses renewable energy in stores

Benetton says its stores are efficient, environmentally friendly, and powered by renewable energy. It also mentions Verde Campus, which it describes as a workplace that respects the environment, and efficient logistics. These are signs that the company is trying to lower impacts in operations, not just in products. The public material does not give enough detail to judge how much of the business this covers.

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Joined industry sustainability groups

Benetton says it has been a member of the Sustainable Apparel Coalition since 2017 and works with Greenpeace’s Detox Program to help remove hazardous chemicals from textile manufacturing. These are industry-level efforts that can push cleaner production and better reporting. The brand also says it has eliminated some hazardous chemicals, but it does not claim to have removed all harmful substances from manufacturing.

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