Suzanne Grae Sustainability Commitments
2027
Divert clothing from landfill
As part of the Seamless initiative, the group says it aims to help divert 120,000 tonnes of end-of-life clothing from landfill by 2027. This is a future target tied to clothing reuse and recycling, and it depends on work with other retailers in the program.
2030
Support a circular clothing system
The group says Seamless aims to create a circular clothing industry by 2030. In plain terms, that means designing a system where clothes are kept in use for longer through reuse, repair, and recycling instead of being thrown away.