Modlily.com

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Sustainability Summary

  • Good On You - Not found
  • Ethical Consumer - This information is locked, visit Ethical Consumer's website
  • B Corp - No
  • Trustpilot - 4.1/5 (12,209 reviews)
  • This is an unclaimed profile. Modlily.com has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
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Modlily.com Sustainability Profile

Modlily.com is not currently tracking sustainability.

Sustainability Summary

  • Good On You - Not found
  • Ethical Consumer - This information is locked, visit Ethical Consumer's website
  • B Corp - No
  • Trustpilot - 4.1/5 (12,209 reviews)
  • This is an unclaimed profile. Modlily.com has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Powered by Tracker AI BETA; there may be errors
Modlily is an online fashion retailer that mainly sells women’s clothing and swimwear. The available material shows a strong focus on style, size range, and customer-facing campaigns, but it does not show clear public sustainability reporting, environmental targets, or supply chain disclosures. Independent third-party evidence in the material is limited. Trustpilot reviews are mixed, with both very positive and very negative scores appearing in search snippets, which suggests customer experience varies a lot. Overall, there is not enough verified information here to say Modlily has a clear sustainability position. Positive Sentiment Found Public sentiment in the material is mixed but includes some strong positive signals from customers. Trustpilot snippets show a 4.1 out of 5 rating based on more than 12,000 reviews in one result, and the review text highlights praise for design, fit, comfort, and quality materials. On the brand’s own site, customer comments also describe items as flattering, cute, and good quality. The Commons Earth content adds a small positive signal by describing its platform as one that helps people find sustainable brands and saying brands are independently evaluated by carbon experts, but it does not provide a rating for Modlily itself. Overall, the positive sentiment is mostly about product satisfaction, not verified sustainability performance. Common Criticisms: The negative sentiment is also strong. One Trustpilot snippet shows a very low 1.3 out of 5 rating based on 90 reviews, which points to serious customer dissatisfaction in at least one review set. The material also shows that Trustpilot results for the same brand can vary a lot, which may reflect different pages, time periods, or review samples. Beyond ratings, there is no public sustainability report, no published carbon data, and no clear third-party certification in the material, so the brand’s environmental claims are hard to check. That lack of verified information matters because it leaves gaps around supply chain practices, materials, and impact. The main criticism visible here is not a specific scandal, but a pattern of weak trust signals and limited transparency.

Modlily.com Sustainability Actions

Ran an inclusive style campaign

In July 2025, Modlily launched the ModlilyStyle campaign, which featured real customers from different ages, body shapes, and backgrounds wearing its swimwear. The company said it invited nearly a thousand customer submissions and used the campaign to show more varied body types in its marketing. This is mainly a social and inclusion effort, not an environmental one, but it is still part of the brand’s wider ESG picture because it focuses on representation and customer participation.

Used customer-generated content

The brand encouraged people to post photos with the hashtag #ModlilyStyle on Instagram and Facebook, then planned to feature selected customers on its social channels and in future campaigns. This shows the company has used user-generated content to build a community around its products. The material does not show any direct sustainability outcome from this activity, but it does show a public-facing effort to involve customers more closely in the brand’s messaging.


Sustainable Development Goals

Modlily.com is committed to advancing these Global Goals to promote prosperity for people & planet.

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Frequently Asked Questions

Has Modlily published a sustainability report?

Confidence: Low. As of July 2026, Modlily has not publicly shown a sustainability report in the material provided. The available content focuses on products, customer reviews, and a marketing campaign, not on formal ESG reporting. That means there is no clear public document here covering emissions, labour standards, or supply chain impact. Consumers who want more detail may need to ask Modlily directly for any report or policy it may have.. Sources: Modlily website - https://www.modlily.com

What is Modlily's sustainability rating?

Confidence: Low. As of July 2026, Modlily does not have a clear third-party sustainability rating in the material provided. Good On You is not shown as listing the brand, and the Commons Earth page explains that it rates brands with carbon experts but does not give Modlily a visible score here. The main public rating found is a Trustpilot customer score, which reflects shopping experience rather than sustainability. Consumers looking for a formal ESG rating may need to check specialist rating sites directly.. Sources: The Commons Earth, Trustpilot - https://brands.thecommons.earth/, https://www.trustpilot.com/review/modlily.com

What sustainability certifications does Modlily have?

Confidence: Low. As of July 2026, no sustainability certification is shown for Modlily in the material provided. There is no visible B Corp certification, and no textile or environmental standard such as GOTS (an organic textile standard) or ISO 14001 (a system for managing environmental impact) is mentioned. That does not prove the brand has none, but it does mean there is no public proof here. Consumers can ask Modlily for any certification documents if they want to verify claims.. Sources: Modlily website - https://www.modlily.com

What is Modlily doing about sustainability?

Confidence: Low. As of July 2026, the clearest public action in the material is an inclusion-focused marketing campaign, not an environmental programme. Modlily’s ModlilyStyle campaign featured real customers of different ages and body shapes, and the brand invited people to share photos on social media. The provided content does not show published carbon targets, supply chain reporting, or waste-reduction plans. So the brand’s sustainability work is not clearly documented here, beyond general customer and community engagement.. Sources: PR Newswire, Modlily website - https://www.prnewswire.com/news-releases/modlily-celebrates-the-real-beauty-and-empowers-women-with-modlilystyle-campaign-302503193.html, https://www.modlily.com

Is Modlily ethical in its supply chain and labour practices?

Confidence: Low. As of July 2026, the material provided does not include enough independent evidence to judge Modlily’s labour or supply chain practices. There are no published audit results, worker standards, or factory disclosures in the content shown here. That means shoppers cannot verify how workers are treated or where products are made from this material alone. A cautious consumer would need to request supplier and labour policy information directly from Modlily.. Sources: Modlily website - https://www.modlily.com

Is Modlily's packaging sustainable?

Confidence: Low. As of July 2026, the provided material does not say whether Modlily uses sustainable packaging. There is no public detail here about recycled materials, plastic reduction, reuse systems, or packaging certifications. Because of that gap, packaging impact cannot be checked from the available information. Consumers who care about packaging may want to ask Modlily what materials it uses and whether it has any packaging reduction plan.. Sources: Modlily website - https://www.modlily.com

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