Happy Family Organics

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Happy Family Organics Sustainability Actions

Expanded Clearly Crafted jars

Happy Family Organics introduced Happy Baby® Clearly Crafted™ Jars, creating an option from their premium, organic line that is accessible for all families. The jars were added to the Clearly Crafted line to make organic baby food available to WIC-eligible families, and are already WIC-authorized in Florida, Minnesota, Texas, West Virginia and Vermont.

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Launched transparent baby food line

The initial launch of the Clearly Crafted line in 2016 was a response to parents' interest in more openness and honesty from companies. The line features the first fully-transparent baby food pouch made with premium, organic ingredients, and includes the actual and complete recipes directly on packaging. The company also launched HappyFarms.com so parents can learn more about the exact farms from which ingredients are sourced.

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Opened free parent chat service

In 2017, the brand launched a free, live chat service on its website, providing parents individualized support from Happy Mama Mentors, a team of experts who are lactation specialists and registered dietitians certified in infant and maternal nutrition. Through this service, Happy Family Organics has provided free advice to more than 15,000 parents.

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Supported underserved communities

From day one, the brand says it has supported under-served communities through donations and partnerships with non-profits. Its social initiative, Happy to Help, partnered with The Small Things to build the Happy Family Children's Village.

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What do our labels mean?

Certified B Corporation Logo

Certified B Corporation

About Happy Family Organics

  • Status
  • Unverified
  • Employees
  • 100 - 500
  • Country
  • United States

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