American Giant

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American Giant Sustainability Actions

Makes clothing in the USA

American Giant manufactures its apparel in the United States. Third-party reviewers say this local production can help reduce transport emissions and give the brand more control over its supply chain. One independent source also describes the company as using a vertically integrated model, meaning it handles several production steps in-house, such as knitting, cutting, and sewing. That can make it easier to track quality and reduce some supply chain risks. However, reviewers also note that the brand does not publish much detail about its suppliers or wider environmental impact.

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Offers a lifetime warranty

American Giant offers a lifetime warranty on its products. This matters for sustainability because it can help clothes stay in use longer instead of being thrown away early. A longer product life can reduce waste and lower the need to buy replacements as often. One independent rating site says the brand also gives care instructions to help customers look after garments. That supports slower consumption, but the same source says the company does not appear to offer repair services or a take-back program.

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Uses some lower-impact materials

Independent reviewers say American Giant uses some lower-emission materials, including recycled polyester and linen. Recycled polyester is made from reused plastic, while linen usually has a lower impact than many synthetic fibres. The same reviewers also say the brand still uses a larger share of conventional cotton, virgin nylon, virgin polyester, spandex, and rayon. That means its material mix is not fully low-impact. The brand also does not appear to publish targets for improving the mix of materials it uses.

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Set science-based targets

A third-party article says American Giant formed science-based emission reduction targets, which are climate goals based on what scientists say is needed to limit warming. The article says the company aimed to cut absolute operational greenhouse gas emissions by 25% by 2025. It also says the brand set a goal in 2022 to engage 75% of its suppliers, by spending, to set science-based targets by 2025. These are future-facing climate steps, but the source is a news article rather than a formal company report.

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Retired IT hardware

A third-party article says American Giant retired 338 metric tons of IT hardware across its data center services. Retiring hardware can matter because it may reduce waste if equipment is reused, recycled, or disposed of properly. The source does not give full detail on how the hardware was handled, so the environmental benefit cannot be measured from the available information alone. Still, it is a concrete operational action linked to resource use and waste management.

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About American Giant

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