Sustainability Summary
- This is an unclaimed profile. Afound has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Afound is a resale platform launched by H&M Group in 2018 to give unsold products from more than 300 brands a new life cycle. The wider H&M Group sustainability position focuses on circular and renewable fashion, fair and equal practices, and increased use of recycled or sustainably sourced materials. Reported initiatives include repair guidance through the Take Care concept, a customer recycling service, product transparency improvements, and industry collaboration on fair living wages. H&M Group has also set targets for packaging, emissions, water use, and product recyclability.
Afound Sustainability Actions
Afound Sustainability Commitments
2030
Make packaging recyclable
H&M is currently working on making its packaging completely recyclable and compostable. They also want to make their product range 100% recyclable by 2030.
2030
Use recycled packaging materials
H&M Group set a new goal that all packaging used should be made of 100% recycled or sustainably sourced materials by 2030, a goal which is part of a newly developed packaging strategy.
2030
Cut operational GHG emissions
The new goals, which are part of the vision to become climate positive by 2040, were approved by the Science Based Targets Initiative. H&M Group set goals to reduce the absolute GHG-emissions in the company's own operations by another 40% by 2030.
