Sustainability Summary

This is an unclaimed profile. Adopter has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.

Adopter Sustainability Profile

Sustainability Summary

This is an unclaimed profile. Adopter has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.

What do our labels mean?

Adopter describes sustainability as central to its growth and says it places the planet alongside profit. The company is B Corp certified and a signatory of Tech Zero and the SME Climate Hub. It says it is a remote-first company, keeps emissions to the bare minimum, and has pledged to halve them by 2030. Adopter also says it favours real reductions over offsetting, while using puro.earth offsets for emissions it cannot remove. Its sustainability work includes ethical marketing, ESG monitoring, and support for climate and green-tech organisations.

About Adopter

Status
Unverified

Website
Visit Website

Employees
1 - 5

Country
United Kingdom

Adopter Services

Visit Website

Adopter crafts bespoke sustainable marketing strategies to amplify green technology innovations. By refining messaging and boosting online visibility, they help eco-focused organisations attract customers and investors, ultimately driving growth and achieving sustainability goals, all while contributing to environmental conservation efforts.

Serviceable Locations: United Kingdom

Sustainable Events & Marketing

Sustainable Marketing & Advertising

Adopter Sustainability Actions

B Corp certification

In April 2023, Adopter officially became a Certified B Corporation. The certification process was rigorous, as it involved checks of all aspects of the business, from ethical governance, transparency, and customer service to environmental and social impact.

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Signed Tech Zero and SME Hub

Adopter is a signatory of Tech Zero and SME Climate Hub. By becoming a part of the SME Climate Hub, it joined 1000s of businesses across the UK working to reduce carbon footprint to contribute to the United Nations Race to Zero campaign.

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Remote-first emissions reduction

As a remote-first company, Adopter keeps emissions to the bare minimum and says real reductions in emissions are always favoured over offsetting. For the carbon emissions that are impossible to remove, it uses offsets from puro.earth, a certified platform for engineered carbon removal.

Published B Corp disclosure

Adopter says the B Corp certification process examined its impact on all key stakeholders, including the team, the community, the environment and customers. It also amended its constitutional documents, legally committing to consider all stakeholder interests in decision-making.

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GreenTech map created

Adopter created the first UK GreenTech Accelerators & Incubators Map to help innovators and founders leading the efforts against climate change find the support they need to scale.

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See All (7)

Adopter Sustainability Commitments

2030

Halve emissions by 2030

Adopter has pledged to half its emissions by 2030.

2050

Report progress to 2050

Through Tech Zero and the SME Climate Hub, Adopter says it must disclose annual progress towards its 2030 and 2050 emissions goals.

2050

Net zero by 2050

Tech Zero is a group of technology companies that have pledged to help tackle the climate crisis by reaching net zero by 2050, and Adopter has committed to publishing an emission reduction plan and reporting annually on its progress towards its targets.