Yulia Yefimtchuk

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Yulia Yefimtchuk Sustainability Actions

Designs with slogans and language

“My design practice utilises linguistic expressions and slogans,” she explains. “Using such unconscious affirmations allows me to explore how clothes can talk, how they can provoke and ask questions. As an artist, I also want to convey my concerns and worries in the hope of connecting with others. It’s a kind of non-verbal communication between me and the world.”

Reflects on war conditions

In Ukraine, she says: “I don’t have light for eight hours a day. I plan what I’ll do when there is light and I plan what I’ll do when there is no light. In such a structure, you find yourself devoting more time to yourself, your thoughts and communication with your loved ones.”