Wool is a natural, renewable, and biodegradable fibre with established environmental benefits across its supply chain. The wool industry collaborates with universities, institutions, and industry bodies to research and advance sustainability metrics. Wool is readily recyclable, with 6% of the total wool market currently recycled, and biodegrades readily on land and in water. The sector is advancing frameworks that incorporate improved land management, soil carbon, and methane reduction initiatives.
WATSWOOL Sustainability Actions
WATSWOOL Sustainability Commitments
2030
Climate positive wool
Commitment to 100% climate positive wool and 100% regenerative materials with 100% circular products.