United By Blue Sustainability Profile

What do our labels mean?

United By Blue is an outdoor lifestyle brand with a focus on waterway conservation and a Certified B Corporation. Its sustainability position is built around a one-for-one mission in which one pound of trash is removed from waterways for every product sold. The company reports on cleanup activity, plastic removal, and product sourcing, and says it is working toward removing single-use plastics from its operations. It also created The Impact Collection for Target using ethically made products and materials such as hemp, organic cotton, and recycled polyester. The brand describes itself as a sustainable lifestyle brand driven by the belief that the world has enough garbage.

About United By Blue

Status
Unverified

Website
Visit Website

Employees
5 - 25

Country
United States

United By Blue Sustainability Actions

Removed 4 million pounds of trash

In 2021, United By Blue officially made it to the 4 million pound milestone of all-time trash collected.

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Expanded cleanup operations

The growth of our two international cleanup operations in Indonesia and the Philippines allowed us to conduct ongoing trash collections with the help of our partners, Sungai Watch and Plastic Bank.

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Held community cleanups

2021 also brought the return of community cleanups. After more than a year of postponing our nationwide events, we were thrilled to be back in action, leaving local waterways better than we found them with our community volunteers and partners.

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Hosted 225 DIY cleanups

While COVID precautions meant a smaller-than-usual community cleanup tour, the UBB community kept the do-good spirit alive by hosting a massive 225 DIY cleanups all across the US.

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Recertified as a B Corp

As a Certified B Corp, we voluntarily undergo regular third-party audits to ensure we’re upholding the highest social and environmental standards in our operations. In 2021, we completed the process of getting recertified and achieved a new score of 84.4 (from 80.1 in 2017).

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United By Blue Sustainability Commitments

2025

Remove 1 million pounds for Corona

Corona has committed to removing 1 million pounds of plastic from beaches, waterways and its business by its 100th birthday in 2025 through its Protect Our Beaches initiative with Oceanic Global.

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