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TwelveNYC Sustainability Actions

Burt’s Bees Valentine’s mailer

To launch Burt’s Bees mini lip balms for Valentine’s Day, a playful PR mailer was created with a Gal-entine’s Day twist. Heart-shaped piñatas filled with themed products, personalised notes, and branded candy were designed for social media impact. Perforated for a perfect zig-zag break and complete with a stick and blindfold, the mailer delivered maximum unboxing delight in Burt’s signature yellow.

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About TwelveNYC

  • Status
  • Unverified
  • Employees
  • 25 - 100
  • Country
  • United States

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