Ritual

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Ritual Sustainability Actions

Reported environmental savings

Ritual reports that it has saved 210.4 million MJ-eq of energy, 122.1 million litres of water, produced 11.4 million kg less COâ‚‚-eq, and used 4.3 million kg less materials. The company says this external verified research was conducted by the independent research institute the LCA Centre.

Introduced the 10% Profit Pledge

Since 2000, it has been our mission to help people find more balance in their lives. But now, we feel the urgency to take on more responsibility. The world today is off balance, and it’s down to all of us to help improve it while we still can. That's why we made the decision to make more positive impact with the 10% Profit Pledge.

B Corp certification

Ritual is a Certified B Corporation, and the company describes the certification as a rigorous third-party validation that signifies a brand’s commitment to safer products, employee well-being, supply chain integrity, and governance that considers both people and the planet in strategic planning and decision making.

Third-party product certification

Ritual commissioned a third-party assessment of its products’ cradle-to-grave life cycle, examining all aspects of its supply chain to identify opportunities for improvement, including pathways to enhance ingredient choices and lower the carbon footprint of its products. The company also joined ClimeCo’s Certified Product Program and earned the Amazon Climate Pledge Friendly sustainably certified products badge.

Decarbonized product emissions

In its first year registered in the ClimeCo Certified Product Program, Ritual says its product sales increased over 80% across all channels and it decarbonized nearly 9,000 metric tonnes of carbon emissions by investing in clean U.S. wind energy projects.

What do our labels mean?

Certified B Corporation Logo

Certified B Corporation

About Ritual

  • Status
  • Unverified
  • Employees
  • 100 - 500
  • Country
  • United States
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