Reef Corporate

Not verified. Claim this page

Sustainability Summary

  • Good On You - We avoid
  • Ethical Consumer - This information is locked, visit Ethical Consumer's website
  • B Corp - Project Reef: 97.6; Reef Ecologic: 108.6
  • Trustpilot - 1.4/5 (99 reviews); 1.8/5 (62 reviews)
  • This is an unclaimed profile. Reef Corporate has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Powered by Tracker AI BETA; there may be errors

Reef Corporate Sustainability Profile

Reef Corporate is not currently tracking sustainability.

Sustainability Summary

  • Good On You - We avoid
  • Ethical Consumer - This information is locked, visit Ethical Consumer's website
  • B Corp - Project Reef: 97.6; Reef Ecologic: 108.6
  • Trustpilot - 1.4/5 (99 reviews); 1.8/5 (62 reviews)
  • This is an unclaimed profile. Reef Corporate has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Powered by Tracker AI BETA; there may be errors 
Reef is a footwear brand with limited public sustainability detail on its own site, but third-party sources give a mixed picture. Good On You rates the brand very poorly on environmental and labour issues, saying it lacks clear evidence of lower-impact materials, emissions cuts, textile waste reduction, and living-wage support. At the same time, B Lab lists related companies, including Project Reef and Reef Ecologic, as Certified B Corporations, which means they met B Lab’s social and environmental standards at the time of certification. Commons Earth also says Project Reef measures and reports its emissions and uses climate certification. Public reviews are weak on Trustpilot, with complaints about fit and customer service.

Positive Sentiment Found
Positive third-party sentiment is limited, but there are a few encouraging signals. Good On You’s review of Reef notes that the brand has some animal-related strengths, giving it 3 out of 5 in the Animals category, even though its overall rating is still very poor. For Project Reef, Commons Earth says the brand publicly reports company-level emissions, shares a scope breakdown, and is certified climate neutral through The Climate Label, which is a climate certification tied to measured emissions and offsets. B Lab also lists Project Reef and Reef Ecologic as Certified B Corporations, meaning they met B Lab’s social and environmental standards at the time of certification. These are the clearest positive signs in the material.

Common Criticisms:
The strongest public sentiment is negative. Good On You rates Reef “We Avoid” overall and says the brand is very poor on both planet and people. It says there is no evidence of lower-impact materials at scale, no public supplier code of conduct, no clear living-wage support, and no evidence of supply-chain emissions cuts or textile-waste reduction. It also says Reef does not publicly disclose its code of conduct and did not share enough worker safeguards during COVID-19. Trustpilot reviews are also weak, with Reef.eu rated 1.4 out of 5 from 99 reviews and reef.com rated 1.8 out of 5 from 62 reviews, with complaints about sizing and customer service. Commons Earth adds that Project Reef is not on track for its emissions targets and does not share much supply-chain detail.

Reef Corporate Sustainability Actions

Publishes sustainability pages

Reef has several public pages about sustainability, including sections on responsibility, impact, environment, and ESG. These pages show that the brand is at least trying to share some information about its environmental and social approach. However, the public material shown here does not include a full sustainability report or detailed data on goals, supply chains, or progress. That means readers can see that Reef has started to talk about sustainability, but the level of detail is still limited.

Offers some lower-impact products

Project Reef, a related Reef brand, says its products include reef-safe mineral sunscreen and sun care. Commons Earth says the products use some organic ingredients and are labeled cruelty free, meaning they are not tested on animals. It also notes that some packaging includes ocean-bound plastic and post-consumer recycled plastic, although the exact percentages are not clear. This suggests some effort to reduce harm, but the information is still incomplete.

12 14

Measures and reports emissions

Commons Earth says Project Reef internally measures and publicly reports its company-level emissions as a Climate Label certified company. It also says the brand shares a breakdown by emissions scope, which means it separates different parts of its greenhouse gas output instead of giving only one total number. The most recent reporting period listed was 2024, and the estimated footprint was 98 tons of CO2e, a common way to measure climate pollution. This is a useful sign of transparency, even though the brand is not on track for its targets.

13

Uses climate certification

Commons Earth says Project Reef is certified climate neutral by Change Climate Project through The Climate Label and offsets emissions from its full value chain. A carbon offset is a credit used to balance out emissions elsewhere, usually by funding climate projects. This shows the brand is using a formal climate framework, but offsets do not remove the emissions themselves. Commons Earth also says the brand has interim plans and has reported progress within the past year.

13

Belongs to pro-climate groups

Commons Earth says Project Reef belongs to several smaller pro-climate advocacy groups, including Ocean Positive, Coral Reef Alliance, Surfrider Foundation Maui Chapter, Captains for Clean Water, SeaTrees, and Tipu Tipu. These memberships suggest the brand is connected to environmental advocacy and ocean-related causes. The source does not say how active the brand is in each group, so this should be read as a sign of association rather than proof of direct impact.

13 14 15

Reef Corporate Sustainability Commitments

2025

Short-term emissions plans

Commons Earth says Project Reef has interim emissions reduction plans for the short term, which it describes as the next one to five years. The source does not give the exact target year or the size of the cut, so the commitment is only partly defined. It also says the brand is not currently on track to meet those targets, which suggests the plan exists but progress is behind schedule.

Is Reef Corporate Sustainable? info Welcome to Sustainability Tracker! Click to learn more.

Sustainable Development Goals

Reef Corporate is committed to advancing these Global Goals to promote prosperity for people & planet.

Logo

Logo

Logo

Logo

Frequently Asked Questions

Has Reef published a sustainability report?

Confidence: Moderate. As of July 2026, Reef has public pages about responsibility, impact, environment, and ESG, but no full sustainability report is shown in the material here. Commons Earth says Project Reef does not publish an annual sustainability report, even though it does share some impact information. That means the brand gives some public updates, but not a full yearly report with detailed targets and results. Consumers who want more detail can check Reef’s sustainability pages or ask the company for a formal report.. Sources: Reef ESG page, The Commons Earth - https://www.reef.com/?srsltid=AfmBOopabPa3bt_lPdLBG2ZnyQn4VcH6jcMW6jqvuhGxNBYXNNeAopmY/esg, https://brands.thecommons.earth/brand-rating/1035/project-reef

What is Reef's sustainability rating?

Confidence: High. As of July 2026, Good On You rates Reef “We avoid,” which is its lowest overall label. Good On You says Reef scores 1 out of 5 for Planet, 1 out of 5 for People, and 3 out of 5 for Animals. In plain terms, that means the rater found too little public evidence of strong environmental and labour practices, even though the brand does a little better on animal-related issues. This is an independent fashion rating, not a self-score from the brand.. Sources: Good On You - https://directory.goodonyou.eco/brand/reef

What sustainability certifications does Reef have?

Confidence: High. As of July 2026, the material shows several certifications for related Reef brands. B Lab lists Project Reef and Reef Ecologic as Certified B Corporations, which means they met B Lab’s social and environmental standards at the time of certification. Commons Earth also says Project Reef is certified climate neutral by Change Climate Project through The Climate Label, a climate certification based on measured emissions and offsets. These certifications apply to the named related companies, not necessarily every Reef product or business unit.. Sources: B Corp Project Reef, B Corp Reef Ecologic, The Commons Earth - https://www.bcorporation.net/en-us/find-a-b-corp/company/project-reef/, https://www.bcorporation.net/find-a-b-corp/company/reef-ecologic/, https://brands.thecommons.earth/brand-rating/1035/project-reef

What is Reef's carbon footprint?

Confidence: Moderate. As of July 2026, Commons Earth says Project Reef publicly reports its company-level emissions and gives a scope breakdown, which means it separates different sources of greenhouse gas pollution. The most recent reporting period listed was 2024, and the estimated footprint was 98 tons of CO2e, a standard way to measure climate pollution. Reef’s own public material shown here does not provide a full carbon footprint for the wider brand, so the picture is only partial. Consumers wanting more detail should look for the latest emissions update from Project Reef.. Sources: The Commons Earth - https://brands.thecommons.earth/brand-rating/1035/project-reef

Is Reef's packaging sustainable?

Confidence: Low. As of July 2026, Reef has not publicly shared enough detail to call its packaging fully sustainable. For Project Reef, Commons Earth says some tubes are partly made from ocean-bound plastic and post-consumer recycled plastic, but the exact percentages are unclear. It also says the brand has not made major efforts to reduce packaging volume or use refill systems. That means there are some lower-impact packaging choices, but the overall packaging approach is still not well explained. Consumers can ask Reef for exact material percentages and packaging plans.. Sources: The Commons Earth - https://brands.thecommons.earth/brand-rating/1035/project-reef

Is Reef ethical in its supply chain and labour practices?

Confidence: High. As of July 2026, the independent evidence raises concerns about Reef’s labour and supply-chain practices. Good On You says there is no public evidence that Reef pays living wages, and it says the brand does not publicly disclose its code of conduct. It also says Reef does not clearly explain how much of its supply chain it audits. Commons Earth adds that Project Reef does not publicly share supply-chain partners or a supplier code of conduct. That does not prove wrongdoing, but it does mean there is not enough public information to confirm strong ethical practices.. Sources: Good On You, The Commons Earth - https://directory.goodonyou.eco/brand/reef, https://brands.thecommons.earth/brand-rating/1035/project-reef

What is Reef doing about sustainability?

Confidence: Moderate. As of July 2026, Reef shows some sustainability activity, but the picture is uneven. The brand has public responsibility, impact, environment, and ESG pages. For Project Reef, Commons Earth says the company measures and reports emissions, uses Climate Label certification, and has interim emissions plans. It also says the brand uses some ocean-bound and recycled plastic in packaging and belongs to several pro-climate groups. At the same time, independent reviewers say Reef still lacks strong public detail on supply chains, packaging reduction, and emissions cuts, so the work appears to be in progress rather than complete.. Sources: Reef responsibility page, The Commons Earth - https://www.reef.com/?srsltid=AfmBOopabPa3bt_lPdLBG2ZnyQn4VcH6jcMW6jqvuhGxNBYXNNeAopmY/responsibility, https://brands.thecommons.earth/brand-rating/1035/project-reef

Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.