Sustainability Summary
- Good On You - Good
- Ethical Consumer - This information is locked, visit Ethical Consumer's website
- B Corp - Not found
- Trustpilot - 1.6/5 (3,109 reviews)
- This is an unclaimed profile. Puma has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Puma appears to have a fairly developed sustainability program for a sportswear brand. Independent rating sites say it uses some lower-impact materials, reports on emissions, and has targets for climate and supply chain issues. It also publishes supplier information and has programs for recycling and packaging improvements. At the same time, reviewers and assessors note gaps, such as limited detail on the full mix of materials used and some concerns about labour history and tax reporting. Overall, the picture is mixed to positive, with stronger evidence on reporting and targets than on perfect performance. Positive Sentiment Found Independent sources give Puma a fairly strong sustainability profile compared with many sportswear brands. Good On You rates it “Good” overall, with a 4/5 Planet score and 4/5 People score, and says its final production stage is certified by the Fair Labor Association, which checks labour standards in supply chains. The Commons Earth also rates it “Great+” for materials and “5/5” for accountability, saying it publishes a detailed annual report, tracks emissions with a third party, and has science-based emissions targets. It also notes 100% renewable energy in offices, warehouses, and stores, plus recycling and take-back programs. Shop Ethical highlights a 4/5 packaging performance level from APCO and several strong benchmark scores, including CDP climate and water ratings. Common Criticisms: The main criticism is that Puma still has transparency and supply-chain gaps. Good On You says it uses some lower-impact materials but does not publish an aggregate breakdown of the materials it uses, which makes it harder to judge the full mix. The Commons Earth says it still uses high-emissions materials such as conventional cotton and polyester, and that it does not offer a warranty. Shop Ethical also notes that Puma Australia’s Ethical Clothing Australia accreditation ended in 2024, and that the company paid no tax in Australia in 2019–20, though it adds that this can have legitimate reasons. Trustpilot reviews are very poor, with a 1.6/5 score from 3,109 reviews on puma.com and 1.5/5 on uk.puma.com, showing broad customer dissatisfaction, although those reviews are not specifically about sustainability.
About Puma
- Status
- Unverified
- Website
- Visit Website
- Industry
- Apparel & Fashion
Puma Sustainability Actions
Puma Sustainability Commitments
2025
Cut hazardous chemicals
Good On You says Puma has set a target to eliminate hazardous chemicals after 2025 and claims it is on track. This means the company has a future deadline for removing or reducing chemicals that can harm people or the environment in its products and supply chain.
2025
Raise certified material use
The Commons Earth says Puma has 2025 targets for the share of certified or recycled materials it uses. It also says the company plans to reduce its reliance on high-emissions materials such as conventional cotton and polyester. These targets point to a future shift toward lower-impact inputs.
2025
Expand renewable energy use
The Commons Earth says Puma has targets to expand renewable energy use in its supply chain. This means the company is planning to push cleaner electricity beyond its own offices and stores and into the factories and logistics network it depends on.