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Net-a-Porter Sustainability Actions

Expanded Net Sustain edit

Net-a-Porter launched Net Sustain in 2019 as a sustainability-focused shopping section. It started with 26 brands and later grew to nearly 200 brands by 2025. The edit is meant to highlight brands that meet the retailer’s sustainability checks, including supply chain requirements and product assessments linked to recognised standards. This shows the company has built a visible space for lower-impact shopping inside its main luxury site.

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Published Infinity 2030 plan

The company introduced its Infinity strategy in 2020 as a long-term sustainability plan. It sets 12 targets and benchmarks for 2030 and links them to the UN Sustainable Development Goals (SDGs, a global set of goals for people and the planet). The plan focuses on cutting carbon emissions, reducing waste and water use, and supporting more responsible production across the business and its brand partners.

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Started digital ID pilots

Net-a-Porter has piloted Digital ID technology for its private-label products with Eon. A Digital ID is a scannable code that can show details such as where a product came from, what it is made of, and services like care, repair, resale, and recycling. The company says this helps customers make more informed choices and supports a more circular model, where products are used for longer instead of being thrown away quickly.

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Joined Terra Carta initiative

Yoox Net-a-Porter committed to HRH the Prince of Wales’ Terra Carta and joined the Sustainable Markets Initiative. Terra Carta is a charter that asks businesses to put nature, people, and the planet at the centre of value creation. The company said this fits with its wider sustainability strategy and its aim to move toward a more sustainable and circular luxury business.

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Launched repair and care work

The company said it would roll out collaborations with local tailors, craftspeople, and start-ups in cities including Milan, London, and New York. These projects are meant to offer care and repair services that help garments last longer. Extending product life is a simple way to reduce waste, because it can delay the need to buy new items.

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Built Vanguard support programme

Net-a-Porter expanded its Vanguard mentorship programme in 2023. The programme gives selected emerging sustainable brands two years of business support, access to the platform, and guidance on scaling responsibly. This is an action aimed at helping smaller brands grow while keeping sustainability in view, rather than only selling finished products.

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Joined climate education initiative

In 2022, YOOX NET-A-PORTER co-founded FASHION LEAP FOR CLIMATE with ABOUT YOU Group and Zalando. The programme helps fashion brands learn how to measure their carbon footprints and set science-based targets, which are emissions goals based on climate science. In 2024, the initiative expanded to include more retailers and partners, showing that the company is still involved in industry climate education.

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