Natasha Zinko

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Natasha Zinko Sustainability Actions

Upcycling and deadstock use

Natasha Zinko integrates sustainability through upcycling deadstock fabrics, repurposing vintage garments (particularly denim), and maintaining a near-zero-waste, closed-loop production cycle. The London-based brand focuses on longevity over trends, utilizing leftover materials to create one-of-a-kind pieces.

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Plastic-free packaging

Eco-conscious efforts include plastic-free packaging and supporting local recycling initiatives.

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Odessa recycling initiative

Spring 2020 Natasha Zinko funds the launch of the first ever initiative, Mogu Sebe pozvolit/I Can Do It Myself, in her home town in Odessa, Ukraine of Reduce Reuse Recycle â™» in alliance with the local authorities and investing in receptacles for plastic, paper and glass waste.

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Recyclable aluminium at SS20

All of the water donated for the SS20 Catwalk was Sponsored by CanO Water which only uses recyclable aluminium. Share partnered with Alutrade, one of the UKs largest Aluminium Recyclers who donated 500 cans which were refashioned into corsets and other pieces in the SS20 Collection.

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Environmental strikes

The Ukrainian-born designer has been a sustainability advocate, working with increasing amounts of deadstock, shutting her store to join the environmental strikes in London and favoring carefully edited, niche collections over ones with mass-market appeal.

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