Sustainability Summary
- This is an unclaimed profile. Miu Miu has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Miu Miu is part of the Prada Group and its sustainability information is presented through the group’s wider strategy. The brand highlights circular design through Miu Miu Upcycled, launched in 2020, which reworks vintage pieces sourced worldwide into special collections and collaborations. The page also notes packaging measures, including a transition from polypropylene to microwave cardboard for sneaker boxes and from plastic to paper for knitted bags in 2023. Miu Miu says it has partnered with the Aura Blockchain Consortium to digitally verify items in the Upcycled collection. The brand’s sustainability position is closely tied to Prada Group’s environmental and packaging commitments.
Miu Miu Sustainability Actions
Miu Miu Sustainability Commitments
2030
FSC and recycled packaging
The Group is committed to purchasing FSC-certified and/or recycled paper/cardboard packaging and to always maintaining this percentage above 95%.
