Masterpeace

Not verified. Claim this page

Masterpeace Sustainability Actions

Hosted PWR Up 2025 summit

PWR Up 2025 transformed the Van der Valk Hotel in Utrecht into a vibrant meeting place filled with conversation, creativity, and shared purpose. Over two days, 63 participants from more than 30 civil society organizations and over 20 countries gathered to explore new tools, strengthen collaborations, and reconnect with the human side of changemaking.

16 17

Presented eco-labelling tool

Ardita and the rest of the GrowUnited team presented their eco-labelling tool, developed under the FOODPrint project. Inspired by Doughnut Economics, the tool sparked lively discussions about food choices, sustainability, and the role communities can play in shaping greener systems and influencing sustainable choices and consumption. The label looks at planetary health, human wellbeing, and animal welfare, with a QR code for more info.

2 12 15

Led social entrepreneurship session

Bob Kaminski, Hamza, and Maryam led a session on social entrepreneurship. Rather than focusing on theory, they introduced it as a mindset, a way to address social challenges through purpose-driven business models. Their stories, including examples such as Grameen Bank and the Amal Women’s Training Center in Marrakech, grounded the discussion in real-life impact.

8 9 10

Discussed ethical AI use

A thought-provoking session on ethical and inclusive AI followed, led by Akash Raj and Maria Bader. They discussed the biases embedded in generative AI, the phenomenon of AI hallucinations, and the disproportionate impact irresponsible AI can have on marginalized communities. Their reflections encouraged organizations to adopt more transparent, critical, and ethical approaches to AI.

10 16 17

Connected CSR and ESG agendas

Giorgi from MasterPeace Georgia focused on Social Media Marketing for Impact, and how it connects civil society work with CSR and ESG agendas. He discussed how storytelling, data-based content, and steady engagement online can grow visibility and support.

17