Larsson & Jennings Sustainability Profile

Larsson & Jennings presents itself as a watch and accessories brand that wants to make products with a lower impact than mass-market fashion watches. Its own site says it uses recycled packaging, vegan biodegradable leather, and more responsible materials, and that it is working toward carbon neutrality by 2030. Independent ratings are more cautious: Good On You says its environmental rating is “not good enough,” mainly because it does not use eco-friendly materials and shows no evidence of cutting emissions. The brand also gets mixed signals on labour and supply chain transparency, so the overall picture is one of some progress, but limited proof.

Positive Sentiment Found
Public sentiment is mixed but leans better on product quality than on sustainability proof. Trustpilot shows a 3.9 out of 5 rating from 3,755 reviews, which suggests many customers are satisfied with the brand overall. Some review snippets praise the design, fit, and feel of the watches, and the brand’s own site highlights recycled packaging, vegan materials, tree planting, and support for ocean and forest projects. Good On You gives the brand an overall “It’s a start” rating, with a strong animal score because it says the full range is vegan. That points to some positive third-party recognition, even though the environmental side is still seen as limited.

Common Criticisms:
Third-party sustainability feedback is cautious. Good On You rates Larsson & Jennings’s environment performance as “not good enough,” saying it does not use eco-friendly materials and that there is no evidence it has reduced carbon or other greenhouse gas emissions. It also says there is no evidence of meaningful action on hazardous chemicals, and that the brand sources final-stage production from countries with extreme labour-abuse risk while showing no evidence of a living wage in its supply chain. On Trustpilot, the brand’s 3.9 out of 5 score is decent for customer service, but some review snippets mention delivery problems, including orders not arriving on time. Overall, the main concern is weak public proof, not a single major scandal.