Kmart (& Target)

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Kmart (& Target) Sustainability Profile

Sustainability Summary

  • Good On You - Not good enough
  • Ethical Consumer - Locked
  • B Corp - Not found
  • Trustpilot - 1.5/5 (375 reviews)
  • This is an unclaimed profile. Kmart (& Target) has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
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Kmart Australia and Target Australia show a mixed sustainability picture. Independent ratings say Kmart has made some progress on materials, chemicals, and emissions in its own operations, but it still falls short on worker pay, supply chain transparency, and tracking impacts beyond its direct business. Good On You rates Kmart Australia as “Not good enough,” and Trustpilot reviews for both Kmart and Target are very poor, though those reviews focus more on shopping and service than sustainability. The brand site shows some product choices and services that may matter for waste and convenience, but there is limited public detail on deeper ESG performance.

Common Criticisms:
Public sentiment in the available third-party material is mostly negative, although it is aimed more at shopping experience than sustainability. Trustpilot shows very low ratings for both brands: Kmart has 1.5 out of 5 from 375 reviews, and Target has 1.4 out of 5 from 259 reviews, with complaints about poor customer service, online ordering, returns, product quality, and stock availability. Good On You also rates Kmart Australia “Not good enough,” saying it does not do enough on worker pay, supply chain labour standards, emissions beyond its own operations, or textile waste. The Commons Earth search result does not add a brand-specific score, but it shows the brand is being discussed in sustainability-focused directories.

About Kmart (& Target)

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Kmart (& Target) Sustainability Actions

Uses some lower-impact materials

Good On You says Kmart Australia uses some eco-friendly materials, including organic cotton. Organic cotton is cotton grown under rules that limit certain synthetic chemicals. This suggests the brand has started to use some lower-impact fibres in parts of its range. However, the same assessment says there is no evidence that Kmart is reducing textile waste when making its products, so the material change appears limited rather than broad.

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Set an emissions target

Good On You reports that Kmart has set an absolute target to reduce greenhouse gas emissions from its own operations. An absolute target means the company aims to cut total emissions, not just emissions per product or per dollar of sales. The assessment also says this target does not cover the supply chain, which is the network of factories, farms, and transport used to make products. That leaves a major part of the brand’s climate impact outside the target.

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Plans to remove hazardous chemicals

Kmart has set a target to eliminate hazardous chemicals by 2025, according to Good On You. Hazardous chemicals are substances that can harm workers, customers, or the environment if they are used or released badly. The same source says there is no evidence the brand is on track to meet this target. That means the goal exists, but public proof of progress is limited.

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Publishes some supply chain policies

Good On You says Kmart discloses some policies and safeguards for suppliers and workers during COVID-19. This is a sign of some public reporting on supply chain management, which means how the brand oversees the people and factories that make its products. The same assessment also says little of the supply chain is certified by labour standards, so the public information does not show strong independent checks on worker rights.

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Has an animal welfare policy

Good On You says Kmart has a formal animal welfare policy aligned with the Five Freedoms, a widely used set of basic animal welfare standards. The brand also avoids fur, angora, and exotic animal skin, while still using materials such as wool, leather, and exotic animal hair. The assessment says there is no evidence Kmart traces animal products back to the first stage of production, which makes it harder to check where those materials come from.

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Kmart (& Target) Sustainability Commitments

2025

Remove hazardous chemicals

Kmart has a target to eliminate hazardous chemicals by 2025. This is a future-facing commitment because it sets a deadline for change. The public assessment does not show clear evidence that the brand is on track, so the commitment exists but progress is uncertain from the available information.

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About Kmart (& Target)

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Sustainable Development Goals

Kmart (& Target) is committed to advancing these Global Goals to promote prosperity for people & planet.

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This information references https://www.kmart.com.au/ and was sourced on 21/05/2025. Is this your business? Suggest an edit

Frequently Asked Questions

Has Kmart published a sustainability report?

Confidence: Low. As of September 2026, no sustainability report was clearly identified in the available third-party material. The public information here mainly comes from Good On You, Trustpilot, and Kmart’s own website, rather than a formal ESG report. That means there is not enough independent evidence in this material to confirm a full report or compare year-on-year progress. Consumers who want a clearer picture can check Kmart’s corporate site or ask customer service for its latest sustainability or ESG disclosure.. Sources: Good On You, Kmart Australia - https://directory.goodonyou.eco/brand/kmart-australia, https://kmart.com.au

What is Kmart's sustainability rating?

Confidence: High. As of September 2026, Good On You rates Kmart Australia as “Not good enough.” Good On You scores fashion brands on planet, people, and animals, using a 1-to-5 scale where 1 is weakest and 5 is strongest. Kmart’s published score is 2/5 for planet, 2/5 for people, and 3/5 for animals. The rating suggests some early steps, but not enough public evidence of strong action on labour, emissions, or supply chain transparency.. Sources: Good On You - https://directory.goodonyou.eco/brand/kmart-australia

What sustainability certifications does Kmart have?

Confidence: Moderate. As of September 2026, the available material does not show a major third-party sustainability certification such as B Corp or GOTS (Global Organic Textile Standard, a rule set for organic textiles) for Kmart as a brand. Good On You does note that Kmart uses some organic cotton and has an animal welfare policy aligned with the Five Freedoms, but those are not the same as a formal certification. The public evidence here is limited, so consumers should not assume broad certification coverage.. Sources: Good On You, Kmart Australia - https://directory.goodonyou.eco/brand/kmart-australia, https://kmart.com.au

What is Kmart's carbon footprint?

Confidence: Low. As of September 2026, Kmart’s full carbon footprint is not publicly available in the material reviewed here. Good On You says the brand has an absolute target to reduce greenhouse gas emissions from its own operations, but it also says there is no evidence the target covers the supply chain. That means the biggest part of the footprint may still be missing from public disclosure. Consumers who want a clearer answer should look for a full emissions inventory or ask Kmart for Scope 1, 2, and 3 data.. Sources: Good On You - https://directory.goodonyou.eco/brand/kmart-australia

Is Kmart's packaging sustainable?

Confidence: Low. As of September 2026, there is not enough public information in the available material to judge Kmart’s packaging in detail. The website content shown here focuses on products, delivery, and services, but it does not clearly explain packaging materials, recycled content, or reuse plans. Because of that gap, it is not possible to say whether the packaging is sustainable based on this evidence alone. Consumers can ask Kmart whether its packaging uses recycled materials and whether it is recyclable in local systems.. Sources: Kmart Australia - https://kmart.com.au

Is Kmart ethical on labour and supply chain issues?

Confidence: High. As of September 2026, the available independent evidence suggests Kmart still has major labour and supply chain gaps. Good On You says it is not taking adequate steps to ensure a living wage for workers, and that little of its supply chain is certified by labour standards that check health, safety, and worker rights. It also says there is no evidence Kmart ensures living wages in its supply chain. That does not prove wrongdoing, but it does show weak public proof of strong labour protections.. Sources: Good On You - https://directory.goodonyou.eco/brand/kmart-australia

What is Kmart doing about sustainability?

Confidence: High. As of September 2026, Kmart appears to be taking some limited steps on sustainability. Good On You says it uses some organic cotton, has set a target to cut emissions from its own operations, and plans to eliminate hazardous chemicals by 2025. It also has an animal welfare policy aligned with the Five Freedoms. However, the same assessment says there is little evidence of progress on supply chain labour standards, textile waste, or emissions beyond its own operations, so the overall picture remains mixed.. Sources: Good On You, Kmart Australia - https://directory.goodonyou.eco/brand/kmart-australia, https://kmart.com.au

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