eit swim Sustainability - SustainabilityTracker.com

eit swim is a swimwear brand that presents sustainability through design, materials, and editorial content. Its journal includes interviews with an organic farmer and an environmental activist, beach cleanup notes, and articles about choosing vintage or secondhand clothing. The brand also describes its swimwear as eco-conscious and rooted in Japanese craftsmanship, with pieces made to last season after season. Sustainability is presented alongside function, fit, and durability rather than as a separate programme, and the brand’s content links its products to respect for nature and daily life.

Beach cleanup activity

I spent some time at a quiet beach doing a little cleanup. Plastic bottles, cans, fishing nets, plastic bags… even after picking up handfuls of trash, more always seemed to appear.

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Interviewed an organic farmer

In our interview series, we talk with Shin Osawa, an organic farmer in Ichinomiya, Chiba. Our favorite farmer, he shares tips on his seasonal vegetables, cooking, and life raising goats.

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Featured an environmental activist

We interviewed Lilian Ono, who actively and positively raises awareness about the planet’s urgent challenges. The term “environmental activist” might sound a bit formal or serious, but Lilian is much more.

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Promoted vintage clothing

Here at eit swim, we love showing ways to style our pieces with vintage finds each season. Choosing vintage or secondhand clothing can actually be an easy and meaningful way.