Akubra Hats

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Akubra Hats Sustainability Actions

Local hat making in Australia

Akubra says its hats are made in Kempsey, New South Wales, and that final production happens in Australia. Good On You also notes that this local manufacturing can lower climate impact compared with long-distance production. The brand’s process is slow and hands-on, with each hat taking about six weeks to make and moving through many steps and many pairs of hands. This suggests a craft-led production model rather than fast mass production.

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Supply chain tracing

Good On You says Akubra traces most of its supply chain and visits its suppliers regularly. That matters because tracing a supply chain means a brand can see more clearly where materials and products come from, which can help it spot labour or environmental risks. The rating also says the final stage of production is in Australia, which Good On You treats as a lower-risk country for labour abuse.

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Preserving Australian production

Third-party reporting says Akubra was bought by Tattarang in 2023, and the new owner said it would keep manufacturing in Kempsey. Keeping production in place can support local jobs and help protect a long-running manufacturing base. This is not the same as a formal sustainability certification, but it is a relevant business decision because local production can affect transport, employment, and supply chain control.

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