A.BCH

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A.BCH Sustainability Actions

Built clothes for circular use

A.BCH has designed garments with circularity in mind, meaning the clothes are made to last longer, be repaired, and be remade or reused instead of quickly becoming waste. Good On You says the brand researches, develops, and tests ideas before production, and also gives care guidance and producer responsibility for the items it makes. This points to a design approach that tries to reduce waste across the full life of a garment.

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Used lower-impact materials

Good On You reports that A.BCH uses a high share of lower-impact materials, including organic linen, recycled wool, and TENCELâ„¢ Lyocell. Organic means grown without most synthetic pesticides or fertilisers, while recycled materials come from existing waste or old products. These choices can lower pressure on raw materials and reduce some environmental harm compared with conventional fibres.

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Made most products in Melbourne

The brand has mostly made its clothing in-house and locally in Melbourne. Good On You says this helps the brand trace more of its supply chain, which means it can follow where materials and work happen more closely. The same source says the brand regularly visits much of its supply chain, which can help it check working conditions and production standards.

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Worked with certified factories

Good On You says A.BCH partners with factories certified by Ethical Clothing Australia, a program that checks whether Australian garment workers are paid properly and treated fairly. This is a labour-focused step rather than an environmental one, but it matters for overall sustainability because it supports safer and more transparent production.

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Launched a clothing rental partnership

A.BCH partnered with RNTR, an all-in-one clothing rental platform. Good On You says this was meant to help more people take part in circular fashion by renting clothes instead of buying them outright. Rental can extend the life of garments and reduce the need for each item to be owned by one person only.

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Created a circular denim line

Good On You highlighted A.BCH’s R/Denim collection, made with The New Denim Project. The collection includes denim that is largely upcycled from waste, and one jacket was described as being coloured by the waste fabric itself rather than dyed again. Upcycling means turning waste into something with new value, which can help cut water and energy use.

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