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A-ADS Sustainability Actions

Runs ad moderation checks

A-ADS says it moderates ads for free under its own ad policy or under extra rules set by the advertiser. It also says it rejects scams and inappropriate content. This is a basic trust and safety step for an ad network, because it helps limit harmful or misleading ads from appearing on publisher sites. The material does not show an independent audit of this process, but it does show that the company has a moderation system in place.

Supports crypto and fiat payments

The company says it accepts both crypto and bank card payments, and that withdrawals are available in BTC, which is Bitcoin. It also mentions Lightning, a faster payment layer built on top of Bitcoin that can reduce transaction costs. This is not a direct sustainability action, but it shows how the platform handles payments for its ad business. No environmental benefit or impact data is given for this payment setup.

Published carbon-related guidance

A related industry source, the Acceptable Ads Committee, published research saying that an ad-filtered browsing experience can produce less carbon than traditional browsing. It used Scope3’s emissions measuring method, which estimates the carbon linked to digital activity. This is not A-ADS-specific reporting, but it is relevant to digital advertising because it shows the industry is discussing the carbon cost of online ads. No direct A-ADS emissions figures were found.

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